Shopify App Store
Shopify Inc.
The leading marketplace for apps that extend online stores, checkout, merchandising, and merchant operations.
An embedded app lives inside the host product’s own UI: a page in the admin, a panel beside a record, a card in the inbox, or a view on a canvas. It is the deepest integration surface a marketplace offers, and usually the highest-converting one, because the user never leaves the tool they already trust to use your product.
Building an embedded app means adopting the platform’s UI framework and lifecycle — Shopify’s embedded admin, Zendesk’s ZAF, Intercom’s Canvas Kit, Atlassian Forge/Connect, or a meeting/whiteboard SDK. Auth is almost always OAuth 2.0 at the account level, and listings tend to face stricter review because your app runs inside the host’s surface. Choose an embedded surface when your value depends on context — seeing and acting on the host’s data in place — rather than on a background sync.
Shopify Inc.
The leading marketplace for apps that extend online stores, checkout, merchandising, and merchant operations.
BigCommerce Inc.
Marketplace for apps that extend BigCommerce storefronts, checkout, and merchant back-office workflows.
Adobe Inc.
Extension marketplace for Adobe Commerce (Magento) storefronts, spanning self-hosted and cloud deployments.
Automattic Inc.
WordPress-native extension marketplace for stores built on WooCommerce.
Salesforce, Inc.
CRM marketplace for apps, components, integrations, and data connectors that extend Salesforce workflows.
HubSpot, Inc.
Marketplace for apps that integrate with HubSpot CRM, Marketing, Sales, Service, and Operations Hubs.
Zoho Corporation
Marketplace for extensions across Zoho CRM and the wider Zoho One suite of business apps.
SAP SE
Enterprise marketplace for SAP-certified apps, extensions, and integrations across SAP's business cloud portfolio.
Microsoft Corporation
Directory for Teams apps, bots, tabs, and message extensions that extend Microsoft 365 collaboration.
Google LLC
Marketplace for add-ons and apps that extend Gmail, Docs, Sheets, Drive, and Google Workspace admin.
Zoom Communications, Inc.
Marketplace for apps, bots, and in-meeting experiences built on the Zoom platform.
Microsoft Corporation
Business-app marketplace spanning Dynamics 365, Power Platform, and Azure-hosted SaaS offers.
Atlassian Corporation
Marketplace for Jira, Confluence, and Bitbucket apps, actions, and integrations used by software teams.
ServiceNow, Inc.
Marketplace for ITSM, ITOM, and workflow apps built on the ServiceNow platform.
Freshworks Inc.
Marketplace for apps that extend Freshdesk, Freshservice, and other Freshworks customer-service products.
Zendesk, Inc.
Marketplace for apps and integrations that extend Zendesk Support, Chat, and Sell.
Pipedrive Inc.
Marketplace for apps and integrations that extend the Pipedrive sales CRM.
MacPaw Inc.
Curated multi-app subscription platform bundling independent Mac and iOS apps under one monthly fee.
Wix.com Ltd.
Wix's built-in app store where developers publish OAuth-based embedded apps and widgets to a large base of website and store owners.
Lightspeed Commerce Inc.
Ecwid by Lightspeed's App Market, where developers publish OAuth-based embedded apps and connectors to embedded and omnichannel SMB stores.
Creatio
Partner-gated marketplace of apps, connectors, and AI agents extending Creatio's no-code CRM and workflow-automation platform.
Odoo S.A.
Large module marketplace for the open-source Odoo ERP/CRM suite, publishing free and paid apps, themes, and connectors per Odoo version.
Bitrix, Inc.
Moderated app marketplace for the Bitrix24 SMB CRM and collaboration suite, using OAuth-based REST apps monetized via in-app purchases.
monday.com Ltd.
Curated marketplace for embedded apps, workflow recipes, connectors, and AI agents on monday's Work OS and CRM, with native billing.
RealtimeBoard, Inc. (Miro)
Reviewed marketplace for embedded whiteboard apps and REST integrations extending Miro's collaborative canvas, gated by partner approval and OAuth2.
Atlassian Corporation
Iframe-based board and card add-ons for Trello, published from the admin panel with API-key plus OAuth tokens and third-party monetization.
Cisco Systems, Inc.
Cisco's reviewed directory for Webex bots, OAuth integrations, service apps, and embedded apps across enterprise messaging, meetings, and calling.
Formagrid, Inc. (Airtable)
React-based embedded extensions that add visualizations, tools, and integrations inside Airtable bases, published through a reviewed CLI submission.
Apple Inc.
Apple's mandatory, review-gated storefront for native iOS, iPadOS, and macOS apps, with Apple as Merchant of Record for paid content.
Google LLC
Android's dominant app store with a $25 one-time fee, policy review, and Google Play Billing as Merchant of Record.
Microsoft Corporation
Windows' built-in app store with zero registration fees and optional 15%/12% commerce, or bring-your-own-billing to keep 100%.
Google LLC
Google's marketplace for deploying and buying third-party software that runs on Google Cloud, billed through the customer's cloud account.
Microsoft Corporation
Microsoft's marketplace for Azure-based infrastructure software and transactable SaaS, billed through the customer's Azure agreement.
Snowflake Inc.
Snowflake's marketplace for data products and Native Apps that run inside a consumer's Snowflake account, with billing handled by Snowflake.
Vercel Inc.
Vercel's marketplace for native integrations that provision and bill third-party backend and AI services through the Vercel dashboard.
DigitalOcean Holdings, Inc.
DigitalOcean's marketplace of 1-Click Droplet and Kubernetes app images plus SaaS add-ons, deployable and billed through DigitalOcean's cloud.
Intercom, Inc.
Intercom's marketplace for Canvas Kit-embedded Inbox/Messenger apps and Fin AI-agent integrations, with OAuth for public apps and a partner program.
FrontApp, Inc.
Front's integrations marketplace for Plugin-SDK side-panel apps and Core/Channels API connectors into its shared-inbox platform, via a tiered partner program.
Gorgias, Inc.
Gorgias's App Store for embedded ecommerce-helpdesk apps and API connectors, with OAuth2 for public apps and an AI-agent-centric platform.
Genesys Cloud Services, Inc.
Genesys's enterprise AppFoundry marketplace for contact-center apps, bots, and virtual agents, with OAuth, certification, and Genesys-billed Premium usage models.
Talkdesk, Inc.
Talkdesk's AppConnect marketplace for contact-center apps using Events-API webhooks and per-install OAuth, with certification gates and Autopilot/Copilot AI agents.