PPlatformAppStores

SAP Store

CRM

SAP SE · CRM & sales clouds

Best for: Enterprise ISVs building certified, clean-core SAP BTP extensions for S/4HANA and SAP suite customers.

Overview

SAP Store (formerly SAP App Center) lists partner-built extensions for SAP S/4HANA, SAP BTP, and SAP Customer Experience solutions. Listings typically require SAP partner status, SAP-certified integration, and a formal security and compliance review given SAP's enterprise customer base.

How to build & ship

  1. 1Join the SAP PartnerEdge / Build program and provision SAP BTP entitlements
  2. 2Develop a side-by-side extension with SAP CAP (Node.js/Java) or SAP Build, plus SAP Fiori/UI5 front end
  3. 3Connect to backends via Destination service, Cloud Connector, and Integration Suite/API Management
  4. 4Obtain SAP integration/solution certification for the partner-built solution
  5. 5Create the SAP Store (App Center) listing and submit for SAP review and publication

Key APIs & SDKs

SAP Cloud Application Programming Model (CAP)
SAP Fiori / UI5
SAP Cloud SDK
SAP Integration Suite / API Management
Destination service & Cloud Connector
SAP Event Mesh / OData APIs (e.g. S/4HANA)

Integration types

Connector
Embedded app
Workflow action

Authentication & security

  • Primary auth: OAuth 2.0
  • Also supports: API key
  • Security review: Required
  • SAP partner certification plus a formal security and compliance review required.
  • SAP runs a formal certification (integration and, for AI apps, reliability/responsibility checks) plus store onboarding; a multi-step process with no single public turnaround figure.
  • Governed by SAP BTP tenant quotas and per-API throttling policies.
Auth docs Store policies

Monetization

Paid app
Listing fee
Revenue share
Onboarding
SAP partner program fees vary
Commission
Negotiated per partner agreement
Merchant of Record
SAP acts as MoR for select transactable listings

Pros & cons for builders

Pros

  • Clean-core, upgrade-safe extension model that enterprises trust
  • Credibility and reach into large SAP enterprise accounts
  • Rich enterprise integration tooling (Integration Suite, Event Mesh, Cloud Connector)
  • Certification signals reliability to risk-averse buyers

Cons

  • Steep learning curve and paid partner program / BTP costs
  • Certification and onboarding are heavyweight and slow
  • Longer enterprise sales cycles before meaningful revenue