Revenue-share marketplaces take a percentage of what you earn in exchange for handling billing and giving you distribution to their audience. Rates vary widely — from a few percent on cloud marketplaces to 15–30% on app stores — and often improve above a revenue threshold or on renewals.
The model bundles payment processing, tax, and reach into one fee, which is worth a lot early on and less as you scale. Compare the effective rate (after thresholds and transaction fees) against the cost of running billing yourself and the incremental distribution the platform actually provides.
AppDirect, Inc.
White-label commerce and subscription marketplace platform used by telcos, ISVs, and channel partners to resell B2B SaaS.
Apple Inc.
Apple's mandatory, review-gated storefront for native iOS, iPadOS, and macOS apps, with Apple as Merchant of Record for paid content.
Bubble’s official directory for discovering, installing, and publishing plugins that extend Bubble web and native mobile apps.
Clio (Themis Solutions Inc.)
Official directory for integrations and legal-technology apps that connect external tools and services with Clio applications.
Coupa Software, Inc.
Official marketplace for Coupa Partner applications, including certified embedded apps, connectors, and integration components.
Creatio
Partner-gated marketplace of apps, connectors, and AI agents extending Creatio's no-code CRM and workflow-automation platform.
Lightspeed Commerce Inc.
Ecwid by Lightspeed's App Market, where developers publish OAuth-based embedded apps and connectors to embedded and omnichannel SMB stores.
Figma, Inc.
Community marketplace for plugins that extend Figma editors and help users customize experiences and automate design-file actions.
FrontApp, Inc.
Front's integrations marketplace for Plugin-SDK side-panel apps and Core/Channels API connectors into its shared-inbox platform, via a tiered partner program.
Genesys Cloud Services, Inc.
Genesys's enterprise AppFoundry marketplace for contact-center apps, bots, and virtual agents, with OAuth, certification, and Genesys-billed Premium usage models.
Google LLC
Google's marketplace for deploying and buying third-party software that runs on Google Cloud, billed through the customer's cloud account.
Google LLC
Android's dominant app store with a $25 one-time fee, policy review, and Google Play Billing as Merchant of Record.
Gorgias, Inc.
Gorgias's App Store for embedded ecommerce-helpdesk apps and API connectors, with OAuth2 for public apps and an AI-agent-centric platform.
Intercom, Inc.
Intercom's marketplace for Canvas Kit-embedded Inbox/Messenger apps and Fin AI-agent integrations, with OAuth for public apps and a partner program.
JetBrains s.r.o.
JetBrains' official plugin marketplace for its IDE family, with built-in paid sales and a 15% commission as merchant of record.
Klaviyo, Inc.
Official directory where developers publish integrations that connect third-party apps and services with Klaviyo.
Microsoft Corporation
Microsoft's marketplace for Azure-based infrastructure software and transactable SaaS, billed through the customer's Azure agreement.
Microsoft Corporation
Windows' built-in app store with zero registration fees and optional 15%/12% commerce, or bring-your-own-billing to keep 100%.
NextGen Healthcare
A healthcare API marketplace for third-party applications extending NextGen Enterprise across clinical care, patient access, interoperability, and operational workflows.
Odoo S.A.
Large module marketplace for the open-source Odoo ERP/CRM suite, publishing free and paid apps, themes, and connectors per Odoo version.
PrestaShop SA
The official marketplace for the self-hosted open-source PrestaShop platform, selling PHP modules and themes that install directly into merchants' stores.
RingCentral, Inc.
RingCentral’s marketplace for 500+ pre-built business integrations, embedded add-ins, bots, and workflow connections across communications and productivity apps.
SAP SE
Enterprise marketplace for SAP-certified apps, extensions, and integrations across SAP's business cloud portfolio.
Apple Inc.
Safari's browser extensions, distributed only as App Store apps under Apple Developer Program terms and full App Review.
Salesforce, Inc.
CRM marketplace for apps, components, integrations, and data connectors that extend Salesforce workflows.
ServiceNow, Inc.
Marketplace for ITSM, ITOM, and workflow apps built on the ServiceNow platform.
MacPaw Inc.
Curated multi-app subscription platform bundling independent Mac and iOS apps under one monthly fee.
Shopify Inc.
The leading marketplace for apps that extend online stores, checkout, merchandising, and merchant operations.
Snowflake Inc.
Snowflake's marketplace for data products and Native Apps that run inside a consumer's Snowflake account, with billing handled by Snowflake.
Talkdesk, Inc.
Talkdesk's AppConnect marketplace for contact-center apps using Events-API webhooks and per-install OAuth, with certification gates and Autopilot/Copilot AI agents.
Twitch Interactive, Inc. (Twitch)
Twitch’s directory and management experience for interactive third-party extensions embedded in Twitch video, channel panels, and mobile surfaces.
Vercel Inc.
Vercel's marketplace for native integrations that provision and bill third-party backend and AI services through the Vercel dashboard.
Wix.com Ltd.
Wix's built-in app store where developers publish OAuth-based embedded apps and widgets to a large base of website and store owners.
Automattic Inc.
WordPress-native extension marketplace for stores built on WooCommerce.
Workato, Inc.
An enterprise iPaaS where SDK-built connectors and recipes distribute across a large B2B catalog and embeddable, white-label integration marketplaces.
Workday, Inc.
Official Workday catalog for discovering trusted apps, agents, and partner solutions that extend the Workday platform.
monday.com Ltd.
Curated marketplace for embedded apps, workflow recipes, connectors, and AI agents on monday's Work OS and CRM, with native billing.
37 in this directory: AppDirect, Apple App Store, Bubble Plugin Marketplace, Clio App Directory, Coupa App Marketplace, Creatio Marketplace, Ecwid App Market, Figma Community Plugins, Front App Marketplace, Genesys AppFoundry, Google Cloud Marketplace, Google Play Store, Gorgias App Store, Intercom App Store, JetBrains Marketplace, Klaviyo App Marketplace, Microsoft Azure Marketplace, Microsoft Store, NextGen Healthcare API Marketplace, Odoo Apps, PrestaShop Addons, RingCentral App Gallery, SAP Store, Safari Extensions, Salesforce AgentExchange, ServiceNow Store, Setapp, Shopify App Store, Snowflake Marketplace, Talkdesk AppConnect, Twitch Extensions Directory, Vercel Marketplace, Wix App Market, WooCommerce Marketplace, Workato, Workday Marketplace, monday.com Marketplace.
Revenue-share marketplaces take a percentage of what you earn in exchange for handling billing and giving you distribution to their audience. Rates vary widely — from a few percent on cloud marketplaces to 15–30% on app stores — and often improve above a revenue threshold or on renewals.