Ecosystem categories

Platform app-store marketplaces grouped by the kind of product they extend — pick a category to compare auth models, review requirements, and monetization across its marketplaces.

Ecommerce & storefront platforms

Marketplaces for apps that extend online stores, checkout, merchandising, and merchant operations — think Shopify App Store, BigCommerce Apps, Magento Marketplace, and WooCommerce Marketplace.

8 marketplaces

CRM & sales clouds

Marketplaces for apps that extend CRM, sales, service, and industry-specific business workflows — Salesforce AgentExchange, HubSpot App Marketplace, Zoho Marketplace, and SAP Store.

8 marketplaces

Productivity & collaboration suites

Directories for integrations, bots, and apps inside messaging, meetings, docs, and workspace products — Slack, Microsoft Teams, Google Workspace, Zoom, and Notion.

10 marketplaces

Browser & OS extension stores

Stores for browser extensions or OS-level apps that change UX, security, or add features — Chrome Web Store, Microsoft Edge Add-ons, and Firefox Browser Add-ons.

9 marketplaces

Cloud & infra marketplaces

Marketplaces for deployable SaaS, APIs, and virtual appliances on cloud providers — AWS Marketplace, Oracle Cloud Marketplace, and Microsoft AppSource.

8 marketplaces

Developer tools & code hosting

Marketplaces for developer-oriented apps, actions, or plugins — Atlassian Marketplace (Jira/Confluence) and GitHub Marketplace.

7 marketplaces

Service & helpdesk platforms

Marketplaces for ticketing, ITSM, and customer-service extensions — ServiceNow Store, Freshworks Marketplace, and Zendesk Marketplace.

8 marketplaces

General SaaS app marketplaces

Aggregated multi-category app marketplaces primarily for B2B SaaS distribution — AppDirect, Pipedrive Marketplace, and Setapp.

8 marketplaces