PPlatformAppStores

Zoho Marketplace

CRM

Zoho Corporation · CRM & sales clouds

Best for: Teams extending Zoho CRM/Desk/Inventory with focused connectors and UI widgets.

Overview

Zoho Marketplace hosts extensions built with Zoho's Deluge scripting language and REST APIs, covering CRM, Desk, Books, and other Zoho One apps. Extensions can add custom buttons, widgets, and workflow functions inside Zoho product UIs.

How to build & ship

  1. 1Sign up for Zoho Developer Console (Sigma) and create an extension for the target Zoho app (e.g. CRM)
  2. 2Assemble components: modules/fields, widgets, custom buttons, and workflow automations
  3. 3Write server-side logic with Deluge functions and add connectors (OAuth 2.0) for third-party services
  4. 4Build client-side widgets against the JS SDK and test in a sandbox/developer org
  5. 5Package and publish, tick 'List in Zoho Marketplace', and complete the submission form with assets

Key APIs & SDKs

Deluge scripting
Zoho JS SDK (widgets / ZOHO.embeddedApp)
Connectors (OAuth 2.0)
Zoho REST APIs (e.g. CRM API v2/v6)
Sigma / Developer Console CLI
Widget SDK & custom functions

Integration types

Embedded app
Connector
Workflow action

Authentication & security

  • Primary auth: OAuth 2.0
  • Also supports: API key
  • Security review: Required
  • Extensions undergo functional and security review before marketplace publishing.
  • Zoho's team reviews the submitted extension, typically within about 24-48 hours, before flipping status to Approved and listing it.
  • Per-org API credit limits shared across Zoho One apps.
Auth docs Store policies

Monetization

Free
Paid app
Listing fee
Onboarding
$0
Commission
30% on paid extension sales
Merchant of Record
Zoho acts as MoR for Marketplace sales

Pros & cons for builders

Pros

  • Fast, lightweight review turnaround compared with enterprise marketplaces
  • Deluge plus widgets covers many use cases with little external infrastructure
  • Access to Zoho's large, price-sensitive global customer base
  • One extension can span multiple Zoho products and bundle rich CRM components

Cons

  • Deluge is a Zoho-specific language with a learning curve and limits
  • Deep integrations still need external hosting and connector plumbing
  • Lower per-app revenue potential given Zoho's low-cost positioning