Ecommerce & storefront platforms
BigCommerce Apps vs Magento Marketplace
BigCommerce Apps and Magento Marketplace both compete in ecommerce & storefront platforms. Here is how they compare on the factors that decide where a developer should build — authentication, complexity, review, monetization, and merchant of record.
| Attribute | ||
|---|---|---|
| Vendor | BigCommerce Inc. | Adobe Inc. |
| Ecosystem | Ecommerce & storefront platforms | Ecommerce & storefront platforms |
| Category | Ecommerce | Ecommerce |
| Primary auth | OAuth 2.0 | API key |
| Also supports | API key | OAuth 2.0 |
| Complexity | Moderate (L2) | Advanced (L3) |
| Security review | Required | Required |
| Integration types | Embedded app, Connector | Embedded app, Connector |
| Monetization | Paid app, Usage-based, Free | Paid app, Free, Listing fee |
| Onboarding fee | $0 | $0 |
| Commission | 0% direct; developer bills separately | 30% on Marketplace extension sales |
| Merchant of Record | Developer is MoR | Adobe acts as MoR for Marketplace sales |
| AI agents / bots | Not a focus | Not a focus |
| Example apps | Klaviyo, ShipperHQ, Yotpo | Amasty SEO Suite, Mageplaza One Step Checkout, Mirasvit Helpdesk |
| API rate limits | Sliding-window rate limits per store, tracked via response headers. | REST/GraphQL limits depend on hosting tier (on-prem vs. Adobe Commerce Cloud). |
| Links |
Which should you choose?
- Lower complexity: BigCommerce Apps (level 2/4).
- Security review: both require a formal review.
- AI agents: neither is AI-agent focused.